Fractional Commercial Leadership
Senior commercial and operational support for organizations that need executive horsepower without a full-time hire.
Commercial operating systems built for scale.
Aurum Labs helps leadership teams connect strategy, systems, and execution—improving how revenue is planned, managed, forecasted, and scaled.
01
Strategy
GTM direction, commercial architecture, segmentation, and growth planning.
02
Systems
CRM, automation, reporting, forecasting, and operating infrastructure.
03
Execution
Cadence, accountability, pipeline discipline, and hands-on leadership.
Revenue Operations & Commercial Infrastructure
CRM architecture, forecasting, automation, reporting, pipeline governance, operating cadence, and systems design.
GTM Transformation
Commercial strategy, segmentation, sales process, coverage models, compensation, launch planning, and growth initiatives.
About
Rick Lindner
Commercial and operations executive with 20+ years building and scaling revenue organizations across enterprise technology, telecommunications, SaaS, and infrastructure.
Experience spans GTM strategy, revenue operations, forecasting, commercial transformation, CRM architecture, product commercialization, and executive leadership.
Aurum Labs works with founders, operators, and investors to design the commercial systems that support sustainable growth.